Helping women TELL their  Fashion brand STORY, mission , and Vision.

This isn’t about chasing trends or building a brand just to look good on Instagram.

It’s about crafting a business that reflects your story, connects with the right people, and scales with intention.

I work with fashion founders who are ready to lead boldly, build strategically, and show up with a brand that actually means something.

we believe in

fashion brands with soul—and founders with vision.

I didn’t always work in fashion.
In fact, I graduated with a degree in accounting and spent my early career in corporate finance—fluent in spreadsheets, deadlines, and the kind of structure that sharpens your strategic edge. But even then, I knew I was meant to create something more expressive, more impactful... more me.

So I traded ledgers for lookbooks.
I walked away from the safety of a well-paying job to pursue what lit me up: fashion, storytelling, and brand identity. What started as an entry-level role quickly became a career of climbing the ranks at some of the industry's most respected fashion houses—working behind the scenes on brand campaigns, product launches, and strategy for labels that set the tone for the culture.

Over the years, I’ve led brand and business strategy initiatives for names that grace magazine covers, runways, and award season red carpets. From crafting launch plans to scaling designer-led brands from passion projects into profit powerhouses—I’ve seen what it takes to go from “emerging” to established.

Now, I bring that same expertise to fashion founders and emerging labels ready to own their space, refine their business model, and build brands with true staying power.

This isn’t just creative work. It’s business leadership with style.

Discover my Story: From Numbers to Notoriety in Fashion

Now I help emerging fashion entrepreneurs build brands with depth, scale their business with intention, and step fully into their role as visionary leaders.


Launched Sierra Clarke Brand Consulting

05

Blended my business background with creative direction and built a name for helping fashion founders get clear, confident, and booked out—with substance and style.


Found My Signature Style (and Strategy)

04

Worked my way up inside powerhouse fashion labels, from campaign planning to brand development. Learned how high-growth brands actually scale—and what keeps others stuck.

Built My Brand Behind the Brands

03

Left a steady job (and a predictable paycheck) to break into the fashion industry—starting at the bottom, ready to build something bolder.

Bold Move, Big Pivot

02

Graduated with a degree in accounting, started my career in corporate finance.
Smart? Yes. Fulfilling? Not even close.


Played by the Rules (For a Minute)

01

How I Built My Career from the Bottom Up

Ready to elevate your brand into something iconic?


You’re not just building a business—
you’re shaping a brand that deserves recognition, authority, and aligned growth.

If you're ready to lead with clarity and finally feel in control of your brand’s direction, I’m here to help you make that next bold move.